fbpx

Orchard Skin & Beauty

Project:
Brand Strategy and Marketing
Industry:
Skin and Beauty
Services Used

Brand Positioning
Brand Strategy
Copywriting
Content Creation
Graphic Design
Brochure Design
Poster Design
Social Media Management
Photography
Video Content

Meet Orchard Skin & Beauty, a space created for clients to feel cared for and welcome, with a focus on science-based, bespoke skincare and tailored beauty treatments. Orchard Skin & Beauty knew that their services were special, and they needed to ramp up their digital presence to reach a wider audience and deepen customer engagement. But as is often the case with small businesses, they didn’t have the time or know-how to get it where it needed to go.

Enter Talk Visual; we rolled up our sleeves and dove headfirst into carving out brand messaging and strategies to connect with their audience. We delivered a 1-page marketing plan with a summarised version of our findings, such as marketing one-liners, a summary of their four distinct target audiences, our recommended strategy approach, and key brand messaging. Alongside this plan was a more in-depth brand positioning document containing more in-depth information like competitor analysis, thorough target audience insights, and a tailored buyers funnel.

Brand strategy creation
brand strategy, content creation and graphic design from Talk Visual
Natalie from Orchard Skin & Beauty

Brand Strategy and Marketing

Armed with these invaluable insights and analytics, it was time to create content! Working alongside Orchard Skin & Beauty, we developed an ongoing social media plan that included copywriting, graphics, in-clinic photography, the target audience the post was directed towards, and the stage of the buyer’s funnel the client could be in. This plan was then approved by the client, giving her confidence moving forward that the Talk Visual team was right on top of what they wanted to put out there.

At Talk Visual, we don’t just manage social media – we craft digital experiences that leave a lasting impression. As Orchard Skin & Beauty continues to flourish, we’re honoured to be part of their journey, spreading the word of their incredible services one post at a time.

Social media content graphic design invercargill
IPL skin brochure graphic design
Graphic design A1 poster
dermaviduals clinic of the month Feb 2024

Thank you Haylee. And thank you for always listening. You’re an absolute superstar!

Natalie, Orchard Skin & Beauty

FAQs

We know working with a design team can seem daunting. But here’s a few common questions that tell you a little more about working with us.

Every client and project is unique, but our objective always remains the same. Unlike other studios where you will only communicate with a project manager, every one of us is hands-on, and your point of contact will be the person working directly on your project. This ensures a more personalised and direct line of communication and allows for a better understanding and execution of your vision.

Something unique about us is we are all on the tools! What does this mean for you? Well, it means you when you meet with us and brainstorm for a project you will be talking with someone who has a good understanding of how the ideas could be executed, pick up any road bumps or even push the ideas further.

Something unique about us is we are all on the tools! What does this mean for you? Well, it means when you meet with us to brainstorm a project, you will be talking with someone who has an understanding of how the ideas could be executed, can pick up any road bumps, make recommendations, or push ideas even further.

Our team is intentionally small, valuing direct client contact and having the ability to deliver a more personalised experience.

Many of the skills needed within graphic design and visual communication services relate to one another. With a strong theoretical and practical understanding (as well as a heck of a lot of experience) our team can be versatile in the services we offer.

But we also know our limits, having a range of other specialist professionals in our contact list to take charge when a required skill isn’t our strong suit.

Each of us understands the value of personal and professional development, and we never stop learning newskills or taking the time for training.

Not at all! We work with clients from various locations, and geographical proximity is not a limitation. We can communicate effectively through virtual meetings, phone calls, and email. Regardless of your location, we are committed to providing the same level of dedication and support to all our clients.