McCulloch & Partners
Services Used
Website Design
Copy Writing
Project Management
Photo Editing
Keyword Strategy
The challenge was clear from the start – their existing website felt outdated, crowded, and didn’t effectively showcase their full range of services. Our mission was to transform their online presence into something fresh, modern, and inviting – a website that truly captured the essence of McCulloch & Partners’ accounting and business advisory services, while providing an effortless user experience.
To kick off the project, we began by meeting with some of the partners to discuss what they wanted from the project. Through our chat, we learned that they wanted a website that went beyond the typical corporate feel, but still maintained the professional, polished look you would expect from an accounting business
Website Redesign
One of our primary focuses was on creating a seamless and intuitive user experience. We streamlined the website’s navigation, eliminating the clutter and confusion that plagued the previous design. Key sections were given prominence, ensuring that visitors could find what they were looking for with ease.
We worked closely with the McCulloch & Partners team to refine the copy, making it snappy, concise, and easy to digest. No more overwhelming blocks of text – instead, we crafted engaging sections that highlighted the key information without sacrificing clarity. Updating staff profiles, new staff and office photography, and giving a spotlight to their client resources also had a spot on the to-do list.
The website redesign proved to be an exciting and successful project. We meticulously designed a new online platform that now serves as a testament to their exceptional services. The website showcases a modern design, seamless navigation, captivating visuals, and compelling copy. It radiates warmth and professionalism, authentically reflecting the essence of McCulloch & Partners.
Through collaboration, creativity, and attention to detail, we transformed their vision into a reality, resulting in a website that captivates and informs visitors while highlighting their unique strengths.
“Great to see the site up. Looking good! Really happy – looks clean, professional. Thanks for all your hard work on this.”
FAQs
We know working with a design team can seem daunting. But here’s a few common questions that tell you a little more about working with us.
Every client and project is unique, but our objective always remains the same. Unlike other studios where you will only communicate with a project manager, every one of us is hands-on, and your point of contact will be the person working directly on your project. This ensures a more personalised and direct line of communication and allows for a better understanding and execution of your vision.
Something unique about us is we are all on the tools! What does this mean for you? Well, it means you when you meet with us and brainstorm for a project you will be talking with someone who has a good understanding of how the ideas could be executed, pick up any road bumps or even push the ideas further.
Something unique about us is we are all on the tools! What does this mean for you? Well, it means when you meet with us to brainstorm a project, you will be talking with someone who has an understanding of how the ideas could be executed, can pick up any road bumps, make recommendations, or push ideas even further.
Our team is intentionally small, valuing direct client contact and having the ability to deliver a more personalised experience.
Many of the skills needed within graphic design and visual communication services relate to one another. With a strong theoretical and practical understanding (as well as a heck of a lot of experience) our team can be versatile in the services we offer.
But we also know our limits, having a range of other specialist professionals in our contact list to take charge when a required skill isn’t our strong suit.
Each of us understands the value of personal and professional development, and we never stop learning newskills or taking the time for training.
Not at all! We work with clients from various locations, and geographical proximity is not a limitation. We can communicate effectively through virtual meetings, phone calls, and email. Regardless of your location, we are committed to providing the same level of dedication and support to all our clients.